The Role of Common-source Firmware in ODM-based Enterprise Datacenters

Dec 20, 2024

In a recent AMI blog, “The New Frontier: The Enterprise OCP Model for Returning to On-premises”, we wrote about the GEICO keynote from the 2024 Open Compute Project (OCP) Global Summit and how GEICO was making the transition from a cloud datacenter model to on-premises. Within this model, GEICO leveraged OCP and ODM resources instead of turning to an OEM.

A recent survey by Barclay’s found that 83% of enterprises plan to move their workloads back to the private cloud from the public cloud.  The main reason for this move is that today the cloud model has become overly expensive for enterprises and lacks flexibility. As with GEICO, these transitions will not come without challenges.  One of the important challenges will be with the flexibility and uniformity of platform firmware.

Common-source and Vendor-supported Applications

As a potential solution, AMI’s Kelly Bryant presented, “Firmware Management for Tomorrow, as Data Centers” at the 2024 OCP Global Summit. In this presentation, Kelly outlined how building firmware from a common-source and using vendor-supported applications can better enable the enterprise transition to on-premise using ODM hardware.

Platform firmware exists everywhere throughout the enterprise datacenter. It can be found where controls are needed for general operations, communication, and system or device management. Examples of firmware applications in a server include system boot firmware, BMC for out-of-band system management, security, communications, and power delivery. Each system in the datacenter provides the necessary firmware to operate within its own configuration profile. In an OEM model uniformity in systems provides for uniformity in firmware configurations. In an ODM model where heterogeneous systems and platform types are supported, and open-source firmware is leveraged, profiles differ.

Figure 1 below shows an example of how different ODM servers and racks are utilized across a datacenter.

Efficiency in the datacenter relies on the ability to have matching firmware profiles with configurations that are optimized for application workloads. Utilizing a purely ODM-based model that leverages open-source firmware such as OpenBMC, Redfish, LinuxBoot, and OpenEDK2 introduces mismatched configurations and ultimately inefficiencies. The inability to optimize intra-system protocols reduces remote processability resulting in application lag. A more obvious issue is where different BMC firmware throughout the datacenter creates configuration complexity, expands software overhead, and complicates administration.

Figure 2 below Illustrates how different system firmware can derive inconsistencies in responses

Net Effect of Common-source Firmware

To overcome the inefficiencies from ODM-based firmware mismatches, enterprise datacenters should turn to common-source firmware with vendor-supported applications. By using common-source firmware with ODM Hardware, enterprise datacenters are given complete control over their infrastructure. Configurable for enterprise workloads, common-source firmware delivers uniform and accurate command responses and commonality for integrators. Integration and customization of the common code base enables automation with scaling, streamlines operations, and enhances system management while maintaining compliance and security.

The net effect of using common-source firmware is that inefficient processes are eliminated, and overall operational efficiency is improved. This improvement in efficiency has been stated in an Enterprise Management Associates White Paper, “Optimizing Data Center Efficiency” where it was said that “implementing common firmware across a data center reduces the resource cushion put in place to overcome inefficient processes by around 10-20%.”

Conclusion

To better orchestrate and administer to the datacenter and the system firmware, enterprises can leverage vendor-supported applications that work alongside or with the common-source firmware. By ensuring compatibility with the common-source firmware, these applications simplify the build out process while diminishing administrative tasks. Examples of common-source firmware available through the OCP community include Aptio boot firmware, MegaRAC for BMC, and Tektagon for Hardware Root of Trust. Combined with AMI’s Data Center Manager and AMI’s Meridian cloud firmware management, enterprise datacenters can fill the gaps left by moving from OEM to ODM hardware while optimizing for their workloads.

Trusted for What’s Critical

AMI is your low-risk partner for high-stakes innovation. Our firmware solutions drive performance, reliability and time to market when it matters most.

When you work with AMI, you get deep expertise, proven stability and hands-on support throughout your development journey. Contact us to learn how AMI firmware solutions can help you reduce risk, simplify complexity and scale with confidence.

DOWNLOAD LICENSE AGREEMENT

NOTICE SPECIFIC TO SOFTWARE AVAILABLE ON THIS WEBSITE (ami.com) OR ANY OTHER AMI OWNED, OPERATED, LICENSED OR CONTROLLED SITE

 Any software that is made available to download from this server ("Software") is the copyrighted work of AMI and/or its suppliers. Use of the Software is governed by the terms of the end user license agreement, if any, which accompanies or is included with the Software ("License Agreement"). An end user will be unable to install any Software that is accompanied by or includes a License Agreement, unless he or she first agrees to the License Agreement terms.

 The Software is made available for downloading solely for use by end users according to the License Agreement. Any reproduction or redistribution of the Software not in accordance with the License Agreement is expressly prohibited by law and may result in severe civil and criminal penalties. Violators will be prosecuted to the maximum extent possible.

 WITHOUT LIMITING THE FOREGOING, COPYING OR REPRODUCTION OF THE SOFTWARE TO ANY OTHER SERVER OR LOCATION FOR FURTHER REPRODUCTION OR REDISTRIBUTION IS EXPRESSLY PROHIBITED, UNLESS SUCH REPRODUCTION OR REDISTRIBUTION IS EXPRESSLY PERMITTED BY THE LICENSE AGREEMENT ACCOMPANYING SUCH SOFTWARE.

 THE SOFTWARE IS WARRANTED, IF AT ALL, ONLY ACCORDING TO THE TERMS OF THE LICENSE AGREEMENT. EXCEPT AS WARRANTED IN THE LICENSE AGREEMENT, AMI HEREBY DISCLAIMS ALL WARRANTIES AND CONDITIONS WITH REGARD TO THE SOFTWARE, INCLUDING ALL IMPLIED WARRANTIES AND CONDITIONS OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, TITLE AND NON-INFRINGEMENT.

 FOR YOUR CONVENIENCE, AMI MAY MAKE AVAILABLE ON THIS SERVICE OR IN ITS SOFTWARE PRODUCTS, TOOLS AND UTILITIES FOR USE AND/OR DOWNLOAD. AMI DOES NOT MAKE ANY ASSURANCES WITH REGARD TO THE ACCURACY OF THE RESULTS OR OUTPUT THAT DERIVES FROM SUCH USE OF ANY SUCH TOOLS AND UTILITIES. PLEASE RESPECT THE INTELLECTUAL PROPERTY RIGHTS OF OTHERS WHEN USING THE TOOLS AND UTILITIES MADE AVAILABLE ON THIS SERVICE OR IN AMI SOFTWARE PRODUCTS.

 RESTRICTED RIGHTS LEGEND. Any Software which is downloaded from this Server (ami.com) any other AMI owned, operated, licensed or controlled site for or on behalf of the United States of America, its agencies and/or instrumentalities ("U.S. Government"), is provided with Restricted Rights. Use, duplication, or disclosure by the U.S. Government is subject to restrictions as set forth in subparagraph (c)(1)(ii) of the Rights in Technical Data and Computer Software clause at DFARS 252.227-7013 or subparagraphs (c)(1) and (2) of the Commercial Computer Software - Restricted Rights at 48 CFR 52.227-19, as applicable. Manufacturer is AMI 3095 Satellite Boulevard, Building 800, Suite 425, Duluth, GA 30096.

NOTICE SPECIFIC TO DOCUMENTS AVAILABLE ON THIS WEBSITE

 Permission to use Documents (such as white papers, press releases, datasheets and FAQs) from this server (ami.com) any other AMI owned, operated, licensed or controlled site ("Server") is granted, provided that (1) the below copyright notice appears in all copies and that both the copyright notice and this permission notice appear, (2) use of such Documents from this Server is for informational and non-commercial or personal use only and will not be copied or posted on any network computer or broadcast in any media and (3) no modifications of any Documents are made. Educational institutions ( specifically K-12, universities and state community colleges) may download and reproduce the Documents for distribution in the classroom. Distribution outside the classroom requires express written permission. Use for any other purpose is expressly prohibited by law and may result in severe civil and criminal penalties. Violators will be prosecuted to the maximum extent possible.

 Documents specified above do not include the design or layout of the ami.com website or any other AMI owned, operated, licensed or controlled site. Elements of AMI websites are protected by trade dress, trademark, unfair competition and other laws and may not be copied or imitated in whole or in part. No logo, graphic, sound or image from any AMI website may be copied or retransmitted unless expressly permitted by AMI.

 AMI AND/OR ITS RESPECTIVE SUPPLIERS MAKE NO REPRESENTATIONS ABOUT THE SUITABILITY OF THE INFORMATION CONTAINED IN THE DOCUMENTS AND RELATED GRAPHICS PUBLISHED ON THIS SERVER FOR ANY PURPOSE. ALL SUCH DOCUMENTS AND RELATED GRAPHICS ARE PROVIDED "AS IS" WITHOUT WARRANTY OF ANY KIND. AMI AND/OR ITS RESPECTIVE SUPPLIERS HEREBY DISCLAIM ALL WARRANTIES AND CONDITIONS WITH REGARD TO THIS INFORMATION, INCLUDING ALL IMPLIED WARRANTIES AND CONDITIONS OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, TITLE AND NON-INFRINGEMENT. IN NO EVENT SHALL AMI AND/OR ITS RESPECTIVE SUPPLIERS BE LIABLE FOR ANY SPECIAL, INDIRECT OR CONSEQUENTIAL DAMAGES OR ANY DAMAGES WHATSOEVER RESULTING FROM LOSS OF USE, DATA OR PROFITS, WHETHER IN AN ACTION OF CONTRACT, NEGLIGENCE OR OTHER TORTIOUS ACTION, ARISING OUT OF OR IN CONNECTION WITH THE USE OR PERFORMANCE OF INFORMATION AVAILABLE FROM THIS SERVER.

 THE DOCUMENTS AND RELATED GRAPHICS PUBLISHED ON THIS SERVER COULD INCLUDE TECHNICAL INACCURACIES OR TYPOGRAPHICAL ERRORS. CHANGES ARE PERIODICALLY ADDED TO THE INFORMATION HEREIN. AMI AND/OR ITS RESPECTIVE SUPPLIERS MAY MAKE IMPROVEMENTS AND/OR CHANGES IN THE PRODUCT(S) AND/OR THE PROGRAM(S) DESCRIBED HEREIN AT ANY TIME.

NOTICES AND PROCEDURE FOR MAKING CLAIMS OF COPYRIGHT INFRINGEMENT

 Pursuant to Title 17, United States Code, Section 512(c)(2), notifications of claimed copyright infringement should be sent to Service Provider's Designated Agent. ALL INQUIRIES NOT RELEVANT TO THE FOLLOWING PROCEDURE WILL NOT RECEIVE A RESPONSE.

 See Notice and Procedure for Making Claims of Copyright Infringement.

LINKS TO THIRD PARTY SITES

 THE LINKS IN THIS AREA WILL LET YOU LEAVE AMI'S SITE. THE LINKED SITES ARE NOT UNDER THE CONTROL OF AMI AND AMI IS NOT RESPONSIBLE FOR THE CONTENTS OF ANY LINKED SITE OR ANY LINK CONTAINED IN A LINKED SITE, OR ANY CHANGES OR UPDATES TO SUCH SITES. AMI IS NOT RESPONSIBLE FOR WEBCASTING OR ANY OTHER FORM OF TRANSMISSION RECEIVED FROM ANY LINKED SITE. AMI IS PROVIDING THESE LINKS TO YOU ONLY AS A CONVENIENCE, AND THE INCLUSION OF ANY LINK DOES NOT IMPLY ENDORSEMENT BY AMI OF THE SITE.

UNSOLICITED IDEA SUBMISSION POLICY

 Neither AMI, nor its employees, agents and/or subsidiaries, shall accept or consider unsolicited ideas, including but not limited to ideas for new advertising campaigns, new promotions, new products or technologies, processes, materials, marketing plans or new product names. Submission of any original creative artwork, samples, demos, or other works to AMI is expressly prohibited. In the event a submission including unsolicited materials of any nature is received by AMI, said submission shall be destroyed and AMI shall not be liable for any direct or consequential damages suffered by the sender, nor shall AMI be under any obligation to treat such material as confidential or proprietary. It is expressly understood that the rationale for AMI's policy on unsolicited idea submission is to prevent a third party from making a claim of infringement against AMI on the basis of an idea, product, or other material that is developed by AMI, that may be similar to or the same as an idea, product, or other material contained in an unsolicited submission that may have been submitted to and/or received by AMI.

FEEDBACK AND INFORMATION

 ANY FEEDBACK YOU PROVIDE AT THIS SITE SHALL BE DEEMED TO BE NON-CONFIDENTIAL. AMI IS FREE TO USE SUCH INFORMATION ON AN UNRESTRICTED BASIS.

Terms & Conditions